Managing the Digital Economy - Spring 2022 (HEC Lausanne)

After we have established the theoretical foundations in the first four sessions, we will have a fantastic set of guest speakers that will discuss the challenges and opportunities of digitization from the perspective of various industries.

We meet in the same Zoom room for every session. The password for Zoom can be found on Moodle.

Tim Tetzlaff

Global Head of Program and Product Accelerated Digitalization
DHL Supply Chain

March 25 - Robots in logistics with Tim Tetzlaff (DHL Supply Chain)

As the world’s largest contract logistics provider with more than 2.000 operations across the globe, DHL Supply Chain sees huge potential in the digitalization of logistics. Accelerated Digitalization (AD) is DHL Supply Chain’s key program to realize this opportunity. AD focuses on twelve technologies from the space of collaborative robotics and software-based optimization tools. Two years into this journey, AD deployed more than 2.000 projects from this technology portfolio. Tim Tetzlaff leads Accelerated Digitalization globally since its inception in mid-2018. Previously, he was a project manager with DHL Consulting. He holds a M.Sc. and B.Sc. in Business Administration and Economics from Ludwig-Maximilians-University Munich is passionate about robotics, data, sports and the outdoors and lives in Cologne.

The recording is available here. (Password is on Moodle)

Titus Plattner

Head of Interactive Unit & Senior Innovation Project Manager
Digital Editorial Development

April 01 - News and journalism with Titus Plattner (Tamedia)

Titus Plattner is an investigative journalist for nearly 20 years, having worked for L'Hebdo, Le Temps and Le Matin Dimanche. In 2017-2018, he spent one year at Stanford University, where he obtained a JSK Fellowship. Since then, he divides his time between Tamedia's investigative unit and digital transformation projects within the group. Trained as a political scientist and historian, he regularly teaches at the CFJM in Lausanne and held lectures at the ETHZ, EPFL and universities of Fribourg and Neuchâtel. Titus Plattner is co-president of the non-profit and served as vice-chair of the Network Committee of ICIJ, based in Washington, from 2017 to 2021.

The recording is available here. (Password is on Moodle)

Silke Rosso

Global Account Director
Orange Business Services

Apr 08 - Sales and ICT with Silke Rosso (Orange)

Silke’s career in Sales started part-time during her studies at the University of Oklahoma. At that time, back in 1995, it was the hardest sales school imaginable - door-to-door sales and cold calling. And she learned that sales is all about being fearless and passionate. She finished her bachelor with a major in Marketing and Psychology at OU and was offered a job in sales within the telecommunications industry back in Germany. This was an exiting time, because 1998 brought with it the deregulation of the market and business was expanding massively. She left the ICT industry from 2011 to 2020 to expand her sales expertise into other markets (Event/Exhibition and Travel Industry) Since 2020, Silke has returned to her old roots within the ICT sector. She now works at Orange Business Services managing global companies on their expansion into new technologies, like native cloud, 5G, or cybersecurity solutions.

The recording is available here. (Password is on Moodle)

Dirk Ramhorst

Evonik Industries

Apr 29 - Chemicals with Dirk Ramhorst (Evonik)

Stephan Bauer

Director, Prime Video Store, Europe Amazon

May 06 - TV shows and movies with Stephan Bauer (Amazon)

Stephan Bauer studied Media Management in Wiesbaden and consecutively pursued a Master’s degree in European Business at ESCP Business School. He started his career as strategy consultant with Solon Management Consulting, a boutique strategy consulting company focusing on Telecoms, Media and Technology. After four years of consulting, Stephan obtained an MBA from INSEAD in Fontainebleau before joining Amazon in 2013. Over the past eight years, he held various positions within Amazon’s e-commerce as well as video streaming businesses. Since 2019, Stephan is leading the Prime Video Store across Europe.

Steven Neubauer


May 13 - Platforms with Steven Neubauer (Comparis)

Steven’s purpose in life is to cultivate trust. He strives to build high-performance-cultures that allow its members to grow and that can exploit the full potential of data, technology, and AI/ML. Since October 2019 he is the CEO of the Comparis Group, Switzerland’s leading consumer empowerment platform. Previously he was a member of NZZ-Mediengruppe’s executive management board and managing director of the business unit NZZ Medien. Before that he was an associate partner in the Zurich office of McKinsey & Company and a leader in the European media practice. Steven is married and father to three (soon four) children.

The recording is available here. (Password is on Moodle).